Abraham Harold Maslow (1908-1970)

Abraham Harold Maslow was a professor of psychology at Brandeis University who founded humanistic psychology and created Maslow's hierarchy of needs, a theory in psychology, proposed in his 1943 paper A Theory of Human Motivation. Maslow subsequently extended the idea to include his observations of humans' innate curiosity. His theories parallel many other theories of human developmental psychology, all of which focus on describing the stages of growth in humans.

Maslow studied what he called exemplary people such as Albert Einstein, Jane Addams, Eleanor Roosevelt, and Frederick Douglass rather than mentally ill or neurotic people, writing that "the study of crippled, stunted, immature, and unhealthy specimens can yield only a cripple psychology and a cripple philosophy." Maslow studied the healthiest 1% of the college student population.

Maslow's theory was fully expressed in his 1954 book Motivation and Personality.

Become aware of internal, subjective subverbal experiences, so that these experiences can be brought into the world of abstraction, of conversation, of naming, etc., with the consequence that it immediately becomes possible for a certain amount of control.

The key question isn't "What fosters creativity?" But it is why in God's name isn't everyone creative? Where was the human potential lost? How was it crippled? I think therefore a good question might be not why do people create? But why do people not create or innovate? We have got to abandon that sense of amazement in the face of creativity, as if it were a miracle if anybody created anything.